AI Insights · Timothy · July 2025
Top 5 Social Apps Performance in Europe, Q2 2025
Explore the performance trends of the top social apps in Europe during Q2 2025, with insights from Sensor Tower on downloads, revenue, and active users.
In the second quarter of 2025, the top social apps in Europe showed varied performance trends across downloads, revenue, and active users, as reported by Sensor Tower.
TikTok - Videos, Shop & LIVE maintained strong weekly revenue, averaging around $21M to $22M, with a peak of approximately $22.6M in late April. Weekly downloads remained robust, ranging from 1.5M to 1.7M, culminating at 1.7M by the end of June. Active users steadily increased, starting from 173M and rising to 177M.
Grindr - Gay Dating & Chat experienced a consistent rise in weekly revenue, reaching about $1.6M by the end of June. Downloads grew from 34.9K to 42.7K over the quarter, while active users showed a slight increase, climbing from 1.2M to 1.3M.
Instagram observed fluctuations in weekly revenue, peaking at $874K in early June. Downloads remained stable, hovering around 1.1M, with active users seeing a gradual rise from 208M to 212M.
Facebook reported relatively steady weekly revenue, averaging between $320K and $360K. Downloads varied slightly, with a notable increase to 1.05M in mid-May. Active users consistently hovered around 227M.
Tango- Live Stream, Video Chat saw a gradual rise in revenue towards the end of the quarter, reaching nearly $199K. Downloads increased from 85.6K to 98.5K, and active users rose from 837K to 817K.
For more detailed insights, visit Sensor Tower's platform to explore these trends further.
